It's April 22, 2012 which means it's Earth Day. It's almost hard to believe how many people are getting involved! Let's take a look at some of the various ways people around the world chose to make a difference:
Companies are making it easier and less expensive for consumers to go green today. For example, MSNBC reports that Phillips is offering a 25 dollar rebate on its super-long-lasting 60 dollar LED bulbs. That's a great price for an energy-efficient bulb that has a 20-year lifespan. Still, the cost is much more expensive than the standard incandescent bulb.
But according to Philips North America executive Ed Crawford, "We are looking at a wholesale change in buying lighting technology, going from a disposable good to a durable good. Consumers are no longer looking at a product that will last just six months to a year, they are looking at a product that is much more efficient and will be with them for decades."
In Washington D.C., performing artist Dave Mason and pop act Kicking Daisies put on shows in support of an Earth Day rally put together by the Earth Day Network. MSNBC reports that the organization's theme for this year's global event is to achieve one billion "acts of green."
Earth Day became a global effort in 1990. Environmentalists marched in Malang, Indonesia for an awareness-building parade. According to the Washington Post, they held "plastic bottles in protest of environmentally unsound practices."

Google's Earth Day Doodle is a perfect demonstration of how an initiative can blossom from something small into something great. Check out the Internet search giant's Earth Day-inspired Google Doodle. As you can see, the image depicts a garden, which spells out G-O-O-G-L-E, growing and flourishing. According to the Washington Post, "Today, perhaps more directly than with any Earth Day Doodle previous, Google reflects the splendor that can grow, over time, out of grassroots."
For a look at more Earth Day events worldwide, check out Samantha Grossman's "Earth Day 2012: How the World Celebrates."
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